Welcome to the May Flyer
Hey there,
Let’s talk about one of the biggest conversion opportunities in mobile marketing right now: web-to-app.
Here’s the truth - users don’t think in terms of ‘web’ or ‘app.’ They think in terms of experience.
And brands that blur the lines between platforms are winning big.
That’s why we’ve teamed up with Google to release a new web-to-app guide, built for marketers ready to unlock the full potential of their web and app channels.
This guide is your blueprint for turning browsers into loyal app users - with real-world results like a 19% uplift in bookings for AirAsia.
Until next time,
Happy growing
